Google Has Renamed Bard After Gemini, The AI Model That Powers It

The tech giant also announced a slew of Gemini services, including Gemini Advanced, the company’s most powerful AI product, available via its Google One subscription bundle.Google is going all in on Gemini, the high-profile AI language model the tech giant launched late last year, as it races to catch up to OpenAI’s popular ChatGPT.

Google also announced the launch of Gemini Advanced, a premium service that uses the most powerful version of the Gemini model to perform tasks like advanced coding and tailored tutoring, by creating lesson plans or sample quizzes. Google describes it as being “far more capable at reasoning” than its predecessors. The service will only be available as part of a new $19.99 per month AI subscription plan on Google One, a bundled offering which also includes extra storage on Google apps.

The Gemini product blitz and name change underscores a fast evolving AI strategy for Google, which was caught flat-footed by the success of ChatGPT in late 2022. The frenzy triggered a “code red” inside the company and prompted long absent cofounder Sergey Brin, to. Last April, the company merged its two research labs, Google Brain and DeepMind, which had previously been notoriously distinct, in an attempt to drive product development forward.

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