Why should Scarlett Johansson have to fight for her voice and image?

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Scarlett Johansson,Feminism

Scarlett Johansson has criticized OpenAI's new chatbot for sounding like her. Lucy Morgan argues that the Marvel actor deserves the right to her voice and image

How many times do you see Scarlett Johansson's face per week? For me, I reckon it's at least once a day, whether it's plastered along the side of a bus promoting her latest film or on Instagram alongside products from her new skincare range. And what about the way she speaks? Think about it, I bet you can imagine the exact tone of her voice right now – especially if you've seen the film Her, in which she voices an AI chatbot.

“We spoke with each actor about the vision for human-AI voice interactions and OpenAI, and discussed the technology’s capabilities, limitations, and the risks involved, as well as the safeguards we have implemented.” In a statement to Variety, Altman said, “The voice of Sky is not Scarlett Johansson’s, and it was never intended to resemble hers.” He also said he was “sorry” that the company “didn't communicate better” with the actor.

 

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