President Shuntaro Furukawa told investors that generative AI has issues with intellectual property rights, something the Japanese company takes extremely seriously.Bucking the current trend in technology, Japanese videogame powerhouse Nintendo has said it won’t be using generative AI anywhere near its famous game franchises.
Furukawa recognised that AI has been used in gaming for years, saying “AI-like technology has long been used to control enemy character movements” which represents the prominent understanding of AI in gaming from the before times, before generative AI. Nintendo famously loathes any attempts to infringe on its intellectual property, and will decisively act on perceived affronts. A mod for Palworld, a game that already skirts on definitions of copyright, that changes the Pals to look like Pokémon wasto ensure nothing shady was happening ie. that the Pals didn’t look too much like Pokémon lest Nintendo get litigious.