"While investor expectations are high, we think Apple could positively surprise, helping to unlock pent-up demand, accelerate iPhone replacement cycles, and sustain recent stock outperformance," wrote Morgan Stanley's Erik Woodring in a recent note to clients. Shares of Apple have lagged major technology peers since the start of the year, rising just 1.5%.
mountain Shares this year "The more than 2 billion installed base means the company has a large user base with massive amount of data to optimize user experience," he wrote. Still, not everyone on Wall Street is convinced any Apple announcement will be a game changer.
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