Amazon plans to rework Alexa in the age of ChatGPT

Amazon is looking to add new AI chatbot technology to Alexa,based on leaked documents. The voice assistant needs reanimation in a world now seemingly infatuated with generative AI like OpenAI’s ChatGPT and Google’s Bard.

One example in the document describes Alexa generating a bedtime story after an eight-year-old asks it to tell a story about a “cat and a moon.” And in true ChatGPT-style, it makes up a whole story about “Mittens, the first cat to ever go to the moon.” It also describes the use of an Echo Show camera that sees the child holding an Olaf toy, so it incorporates the character into the story.

Disney is just one of several partnership opportunities that Amazon is imagining alongside Lego and others.Amazon is relying on its own internally developed large language model that will power a newer and more capable Alexa. That’s in contrast with Microsoft’s Bing, which uses OpenAI’s model.

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