LOS ANGELES, USA – The tentative deal Hollywood writers reached with the major studios and streaming services could serve as a template for actors, who have been on strike since mid-July. Writers and actors share common concerns, including the desire for higher pay and for curbs on the use of artificial intelligence in entertainment.
“I hear it’s an exceptional deal and historically, whatever deal they give to one union, the next union uses as a template for their own deal,” writer and actor Mel Shimkovitz said on Tuesday, September 26, while picketing outside Netflix. Negotiators for the Screen Actors Guild-American Federation of Television and Radio Artists actors’ union have not held talks with the Alliance of Motion Picture and Television Producers, which represents Walt Disney, Netflix and other studios, since this summer. Entertainment industry executives expressed the hope that negotiations would resume as soon as next week.
Performers want to protect their images and work from being replaced by “digital replicas” generated with AI. As with writers, actors are looking for compensation that reflects the value they bring to streaming, specifically, in the form of revenue sharing.
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